Welcome to the (Re)cycle of Life. New Packaging Launch Video.

Eska Spring Water. Package Redesign & Brand Relaunch.

We refreshed Quebec’s most popular spring water brand with new packaging and creative to introduce its new 100% recycled plastic bottle ‘Follow your true nature’ tells the story of how Eska became its purest, best-self by letting nature follow its true nature and encourages consumers to aim to be their best-selves by doing the same.

Follow Your True Nature. Campaign Launch Video.

Follow Your True Nature Series. Spotlight: Jeannot Rioux, Snow Muralist.

Package Design. Website. Social. Posters. Print.